Product Designer & Frontend Developer

Designing with heart & building with purpose

I'm a senior product designer who loves turning big ideas into beautifully intuitive experiences that actually work. With 20+ years of experience in UX, UI, and branding, I help thoughtful brands connect with their people in smart, creative ways. I look forward to hearing from you!

Naomi Niles
About Me

My Journey

I'm a product and UX/UI designer with over 20 years of experience creating intuitive and engaging digital experiences. I'm passionate about accessibility, UX strategy, and conversion optimization, helping organizations connect more deeply with their audiences through thoughtful design. Whether I'm refining a brand identity or improving a digital product, I add a careful eye for detail and a love for problem-solving to everything I do.

Beyond design, I'm a lifelong learner with a curiosity for data science, mindfulness, and human behavior. I'm currently working on A Date with Design, a visual exploration of my love for design through the metaphor of dating. When I'm not designing, you'll find me exploring creative ideas, enjoying the outdoors in Spokane, or spending time with my partner and dogs.

UX/UI Design

I'm all about creating user-friendly designs that are both beautiful and functional. I focus on making sure people love using the products I design, with smooth, intuitive interfaces that make their experience effortless.

Front-End Development

I bring my designs to life with clean, responsive code. I’m passionate about building things that look great and work seamlessly, ensuring they’re accessible and easy to navigate on any device.

Strategic Branding & Product Strategy

I love diving into the bigger picture & aligning design with business goals and user needs. Whether it's developing a brand or mapping out a user journey, I make sure everything fits together.

My Skills

Expertise

I bring a unique mix of creativity, strategy, and technical know-how to every project. With a strong foundation in UX/UI design, front-end development, and branding, I create seamless, user-centered experiences that not only look great but work even better. I'm passionate about turning complex problems into simple, intuitive solutions, always keeping the user at the heart of the process.

Here's a an overview of my current skillset levels. I'm always learning and growing, so this list is ever-changing.

UX/UI Design Design

100%

Brand Strategy

100%

HTML & CSS

95%

JavaScript

75%

React

50%

Conversion Optimization (CRO)

90%

Accessibility (ADA & WCAG Compliance)

77%

Python

30%

SQL

30%

Tailwind

75%

Usability Testing & User Research

95%

Information Architecture

95%

My Work

Featured Projects

Here are some of my recent projects that showcase my skills and expertise.

Get In Touch

Let's Work Together

I'm always open to new opportunities and collaborations! Feel free to reach out.

Contact Information
Send Me a Message